International Strategy Case: Coca-Cola
International Strategy Case: Coca-Cola Name Institution Affiliation International Strategy Case: Coca-Cola Introduction In the business field, strategy enables the management to know areas where the company can thrive well and areas that will make it vulnerable and weak. In simple terms, business strategy refers to plans, decisions and choices that are used by business organizations to realize higher growth and profitability (Kourdi, 2009). Policy ought to be clear and well communicated to all stakeholders obliged in its implementation role. In this context, business strategies call for a better understanding to ensure that not all decisions and plans are labeled strategic.... [ˇK]